Privacy Policy
Eternal Care Memorial
Effective Date: January 24, 2026
At Eternal Care Memorial ("we," "us," or "our"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services or visit our website.
1. Information We Collect
We collect information that you provide directly to us, as well as information collected automatically when you use our services.
1.1 Information You Provide
| Category | Examples |
|---|---|
| Contact Information | Name, email address, phone number, mailing address |
| Service Information | Cemetery name, gravesite location, headstone details, service preferences |
| Payment Information | Credit card details, billing address (processed securely through Stripe) |
| Memorial Information | Names of deceased loved ones, dates, inscriptions, special requests |
| Communications | Messages, feedback, and correspondence with our team |
1.2 Information Collected Automatically
When you visit our website, we may automatically collect certain information, including your IP address, browser type, device information, pages visited, and the date and time of your visit. We use cookies and similar technologies to enhance your experience and analyze website usage.
2. How We Use Your Information
We use the information we collect for the following purposes:
- Provide Services: To deliver our memorial care services, including cleaning, maintenance, and floral arrangements
- Process Payments: To process your payments securely through our payment processor
- Communication: To send service confirmations, updates, before/after photos, and respond to your inquiries
- Improve Services: To analyze usage patterns and improve our website and services
- Marketing: To send promotional materials and updates about our services (with your consent)
- Legal Compliance: To comply with legal obligations and protect our rights
3. Photo and Video Documentation
As part of our services, we take photographs and videos of gravesites before and after our work. This documentation is used to:
- Provide you with visual records of our services
- Maintain quality assurance records
- Document the condition of memorials over time
With your explicit consent, we may use photos for marketing and promotional purposes. You may opt out of marketing use at any time by contacting us.
4. Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:
| Recipient | Purpose |
|---|---|
| Service Providers | Payment processors (Stripe), email services, and cloud storage providers who assist in delivering our services |
| Cemetery Authorities | When required to obtain access or permits for service delivery |
| Legal Requirements | When required by law, court order, or to protect our legal rights |
| Business Transfers | In connection with a merger, acquisition, or sale of assets |
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit and at rest
- Secure payment processing through PCI-compliant providers
- Regular security assessments and updates
- Limited access to personal information on a need-to-know basis
While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.
6. Data Retention
We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this policy. Service records, including photos and documentation, are retained for the duration of your service agreement and for a reasonable period thereafter for quality assurance and legal compliance purposes. You may request deletion of your data at any time, subject to our legal obligations.
7. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information
- Opt-Out: Unsubscribe from marketing communications at any time
- Data Portability: Request your data in a portable format
To exercise these rights, please contact us using the information provided below.
8. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to:
- Remember your preferences and settings
- Analyze website traffic and usage patterns
- Improve our website functionality
You can control cookies through your browser settings. However, disabling cookies may affect certain features of our website.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.
10. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete such information promptly.
11. California Privacy Rights
California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, the right to delete personal information, and the right to opt-out of the sale of personal information. As stated above, we do not sell personal information. To exercise your California privacy rights, please contact us using the information below.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website with a new effective date. We encourage you to review this policy periodically.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Eternal Care Memorial
Email: [email protected]
Phone: (626) 607-8656
Service Area: Los Angeles & Orange Counties, California
Eternal Care Memorial
Honoring memories with care, respect, and privacy.